Matteo Oldani Logo

Creative Designer with over 25 years of experience crafting engaging and innovative digital designs for a diverse range of industries. Highly skilled in visual strategy, layout development, branding, and both print and new media advertising. Proven track record of success in collaborative environments, providing leadership to design teams to conceptualize and execute effective marketing collateral.

Art Director UX Designer Web Designer Graphic Designer Unicorn Designer

Software expertise

  • Figma
  • Illustrator
  • InDesign
  • Photoshop
  • Xd
  • Dimension
  • Premiere
  • After Effects
July 07
Right Now
Freelance Creative Designer
Self-Employed

In recent years, I have steadily collaborated with various companies, providing targeted consulting in the fields of design, UX, and brand identity.

The organizations I have worked with span different sectors, from publishing to fashion, to the betting industry, and include Public Administration and Intergovernmental Organizations.

For these clients, I have designed and developed websites (mainly on the WordPress platform), publications, sustainability reports, brand identities, user interfaces, and prototypes for applications and web applications.

Additionally, during the development of more complex projects, I took on the role of coordinator, handling both the graphic aspects and the workflow management between the technical and creative teams.

April 17
March 19
Creative Director
Shibui Lab

I was in charge of the ideation and creation phase of the entire image and communication part related to Shibui Lab's proprietary CMS platform, creating tailor-made solutions for clients.

My role began with understanding the client's needs and requirements, and then creatively translating them into a solution that balances user experience with current design trends. I followed the project from the analysis phase (wireframe, mockup) to implementation, integrating the final markup within the CMS. The main goal was to ensure that the final product was not only functional but also user-centric.

January 15
March 17
Digital Art Director
Vita Magazine

Building on our extensive experience, projects developed with our proprietary CMS (Qoob) have become more efficient and optimized, particularly in the publishing sector. This has opened the door to new collaborations with clients such as Lettera 43, Lettera Donna, Linkiesta, Mondadori, Adecco, AVSI, and the Vita web portal.

The true added value comes not only from the final product's performance but also from the in-depth analysis and research that drive content reorganization and the creation of a personalized user experience tailored to each client's specific needs.

July 05
Decem. 14
Digital Art Director
K Group

I began working with KGroup on the web rebranding of Goal.com, overseeing the main site and a network of institutional sites for several Serie A teams (Milan, Fiorentina, Lazio). I directly managed the redesign for some of them.

Later, I collaborated with Microsoft on creating gadgets for the Windows Vista store. Over the years, I continued developing websites and digital media for clients such as Fiera Milano, Mediapason, RCS, Microsoft, Seat, Ferrari, and Magneti Marelli, using our proprietary CMS platform (KMS). Meanwhile, I led the internal development of a new next-level CMS.

Design/UX

Here some of my Works

A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.

Antoine de Saint-Exupéry
WIR 2024 United Nations
World Investment Report 2024: Flagship Report for United Nations
Vita Website: Homepage, Article's Detail and Storytelling Mockups
AQP 2023
Creative direction of the Sustainability Report and Integrated Report of Acquedotto Pugliese

The graphic study of solutions that summarize the essence of the product without removing the key information to the communication, have always been my working method and the purpose of my accomplishments.

Snai Virtual 2024
Snai Virtual 2024: interface's rework of the virtual pages in store
Camst Life Science
Camst 2023
Life Science Solutions Brochure

The graphic aimed at itself, as an exercise in the style of the designer, can never override the contents, but must convey and enhance the latter.

Snai Sales Book
Snai Sales Book 2024: Sales book of services related to the Snai world
Digital Magazine: 2019 Version Rendered Covers
Digital Magazine CMS 2019:
Digital Magazine CMS, web-based and responsive

Minimalism must be seen as a positive factor in the creation of a product, as it allows focusing attention on what really matters, making the user experience immersive and enjoyable.

Creating a unique user experience involves different areas and different moments. A good product must be studied thoroughly before and after it is made.

Digital Magazine: First Version Rendered Covers
Digital Magazine: First Version Rendered Covers
Dronami Brand Identity: Drone's Related Project
Dronami Brand Identity: Drone's Related Project
Websites: Other Project's Mockups
Websites: Other Project's Mockups

The feedback provided by users must be fundamental to correct any deficiencies or functionality, making the product totally user centric.

If you truly love nature, you will find beauty everywhere.

Vincent Van Gogh

Websites

Here some of my Works

Companies Collaborations

Projects

Video Projects in Development

The love for graphics and photography has led me to become passionate over the years about video production, intended both as video footage and editing.

This Passion has gone from being a hobby to an integral part of my working days over time.

Croazia | Slovenia

Five days among lakes, castles and the history of two fantastic countries

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Bormio

A weekend on the Bormio ski slope

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Baja California

A gorgeus footage of the south part of Baja California in 2018

Lut
Winter Flight

A documentary through the snow-capped peaks in winter

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Valgoglio

A rainy weekend in the valleys

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